TICKETS ARE NO LONGER AVAILABLE FOR 'RECRUIT BETTER' - INSTEAD PLEASE CONSIDER ATTENDING OUR 'FUTURE FACING' CONFERENCE IN SHERBORNE IN OCTOBER - CLICK HERE FOR FULL DETAILS...
> WORLDWIDE DELEGATES (Based Outside The UK)
Please click the 'Tickets - Worldwide' button above to book or click here if you and/or your colleagues are based outside the UK (and therefore not liable to pay UK Vat).
> UK DELEGATES
Please click the 'Tickets - UK' button above to book or click here if you and/or your colleagues are based in the UK (and therefore liable to pay UK Vat).
Note:
* How To View & Participate... these 'Recruit Better' Mini-Conferences will be delivered online remotely via a specialist virtual conferencing platform accessible via a browser... no special software or equipment is required and you can view and participate using a computer, laptop, notepad or smartphone.
* LIVE & On Demand... delegate tickets give access to the relevant event(s) streaming LIVE... and access to the 'On Demand' recordings afterwards.
10th Anniversary
isbi Schools Marketing & Admissions Online Conference And Webinars
The ‘New Normal’ for Independent & International Schools
Pivoting + Adapting To Survive + Thrive
40+ SPEAKERS... 5 KEYNOTE PRESENTATIONS... 45+ TALKS & WORKSHOPS & TALKS...
The online 10th Anniversary isbiMA Conference, held over 2+ days from Wednesday 3 February and Thursday 4 February 2021, will address head-on the unprecedented times we are living in and the considerable shock this has caused to the private education sector.
Contributors this year will include Admissions and Marketing colleagues and senior leaders from schools and colleges, experts in higher education marketing and social media, and professional marketers, trainers and consultants… all sharing experience, tips, advice and best practice for surviving and thriving in the ‘Next Normal’.
What Should You & Your Colleagues Expect?
> 5 Keynote Speakers:
- Shaun Fenton (Headmaster of Reigate Grammar School and HMC Chair in 2018-2019)
- Adam Williams (Headmaster of Lord Wandsworth College)
- Beccy Johnson (Director of Admissions and Marketing of Notre Dame School, Cobham)
- Dr David Willows (Director of Advancement, International School of Brussels)
- Catalina Gardescu (Manager of Admissions & External Relations, American International School of Bucharest)
(We will have exciting news about one more Keynote speaker soon - watch this space!)
> 45+ Workshop sessions with presentations and Q&A
> Expert speakers, panel discussions and networking events providing you with valuable insights, tips and advice
> Complete flexibility over which sessions you and your colleagues attend and when
> An expanded conference programme with additional content in a separate supplier showcase event
> Access to a range of speakers and fellow delegates from around the UK, Europe and worldwide
> Hosted Panel Discussions with Q&A
> Hosted ‘Virtual Networking’ sessions with other delegates
> 1-to-1 Live Chat & Messaging with other attendees and suppliers
> Polls & Surveys
> Competitions with special prizes
> Access to Sponsors – throughout each day you will be able to arrange 1-to-1 meetings, watch sponsor webinars, download fact sheets and brochures etc
> The opportunity to access the exclusive ‘On Demand’ Resource Centre with all the conference sessions and materials available for 12 months, providing over 50 hours of learning and expertise at your fingertips
> Reduced attendance costs for individuals (no accommodation or travel costs) and an incredible offer giving unlimited multiple access for teams and colleagues
No Special Software Or Equipment Needed!
We have partnered with an award-winning online conference platform to deliver the ‘Next Normal’ Conference and 'Meet The Suppliers' Showcase... so you won't require any special equipment or software to take part.
You and your colleagues can watch and participate easily with a good Internet connection, using a desktop, laptop, tablet... or even a mobile phone!
And if you're not comfortable having your audio and/or webcam on... that's no problem either, plus you have the option to type questions and text chat as well. Participate or observe or do both... it's completely up to you!
Siobhan, Liz and the isbi Events Team
Tel: +44 (0)1980 620575
Email: siobhan@isbi.com
Our Main Conference Sessions
Keynotes + Workshops + Panel Discussions + Networking Sessions
Wednesday 3 February - Thursday 4 February 2021
The Main Conference Programme
Each day of the main Conference on 3-4 February 2021 (see the Programme for details of the 25-26 November 2020 Pre-Conference Keynotes, Panel Discussions and Workshops) will begin at 0915 with a Welcome & Introduction followed by an opening Conference Keynote presentation and then the 'Meet The Suppliers' Showcase providing a series of optional 'open house' Workshops, Panel Discussions, Demonstrations and Networking sessions presented and hosted by our sponsors.
The Conference Programme will then continue with a second Keynote at 1200 and another Keynote after the lunch break, followed by Workshop sessions and then a Virtual "Happy Hour" Networking event to end each afternoon, for those able to stay on.
All the Conference Sessions will be recorded and made available to Delegates 'on demand' afterwards, in the online Resource Centre.
All Conference Session Titles
Please see below for a summary list of all the Conference Sessions titles and watch this space for new announcements. (A guide to all the 'Meet The Suppliers' Showcase sessions will be available nearer the time.)
To read detailed information about each Conference Session please click here.
> Shaun Fenton: What Did You Do In The War Against The Virus? COVID-19 Communications – A School With Closed Doors But With A Heart Open To The Whole Community [Keynote Details]
> Adam Williams: The Next Normal - Using The 'Art Of Storytelling' To Win Hearts And Change Mindsets [Keynote Details]
> Beccy Johnson: Sustaining Authenticity In A COVID-19 World [Keynote Details]
> Dr David Willows: What Happens Next Will Not Be Normal: Predictions On The Future Of Our Industry [Keynote Details]
> Catalina Gardescu: 9 Months Of COVID-19 - The Impact On Independent & International School Communication [Keynote Details]
> Got A Question? Ask The Admissions & Marketing Agony Aunties! [Panel Discussion Details]
> International Schools Admissions & Marketing - Problem Shared, Problem Solved! [Panel Discussion Details]
> Remote Communications & Events - Creative Marketing When 'In Person' Isn't Possible [Panel Discussion Details]
> The Power Of Influence - How To Get The Best Out Of Your Stakeholders [Workshop Details]
> Outsourcing - Getting The Best From An External Partner [Workshop Details]
> GDPR And School Marketing – Friends Or Foes? [Workshop Details]
> An Introduction To Using SEO To Boost Your School's Online Presence [Workshop Details]
> Pro Tips For Putting SEO At The Heart Of Your School Or College Marketing Strategy To Attract More Visits, Enquiries And Registrations [Workshop Details]
> The New Players - How TikTok And Instagram Stories Have Become Leading Video Content Platforms - And What Education Marketers Can Learn From Their Success [Workshop Details]
> Developing A Social Media Channel Strategy For Your School Or College [Workshop Details]
> Social Media Advocacy – What It Is And How To Introduce A Social Media Advocacy Programme In Your School Or College [Workshop Details]
> Bringing Prospective Parents On-Side To Digitalised Education – Devising A Recruitment Campaign That Turns Doubters Into Advocates [Workshop Details]
> Starting At A New School – A Career As An Admissions Director In International Schools [Workshop Details]
> Moving Your School Along The 'Social Media Maturity Curve' [Workshop Details]
> 9 Months Of COVID-19 - The Impact On International School Admissions & Marketing [Workshop Details]
> Championing 'The Customer’ ...Online! [Workshop Details]
> 10 Things You Can Learn About Your Prospective Parents & Students From Google Analytics [Workshop Details]
> Instagram Stories Tips & Tricks [Workshop Details]
> Facebook Advertising Self-Service 101 [Workshop Details]
> Setting Up And Making The Most Of Facebook Groups For Community Engagement [Workshop Details]
> 10 Video Ideas For Marketing You Can Do With A Smartphone Tomorrow [Workshop Details]
> Social Media Lessons Learned From COVID-19 [Workshop Details]
> 10 Digital Strategies For Turning Prospects Into Parents [Workshop Details]
> Keeping Graphic And Digital Communications In-House vs Using An Outside Agency [Workshop Details]
> How To Save On Marketing Costs By Taking Your Own Photos & Video On A Smartphone [Workshop Details]
> Attracting Parents To The Independent Sector – A Case Study From Outside The South East Of England! [Workshop Details]
> How To Sell The Intangible – Even In A Crisis [Workshop Details]
> Black Lives Matter - Starting The Conversation At Your School [Workshop Details]
> Senior School Recruitment – Multiple Entry Points, Multiple Audiences [Workshop Details]
> How To Attract The Best International Pupils – By Better Understanding The Challenges Families Face Searching For Schools Abroad [Workshop Details]
> How COVID-19 Brought Us All Closer - The Benefits Of Teaching And Marketing & Admissions Staff Working Together [Workshop Details]
> Research Tips For The Time-Poor And Money-Strapped School Marketer [Workshop Details]
> Developing a Robust Retention Plan [Workshop Details]
> How To Use ‘Predictive Analytics’ To Anticipate And Influence What The Future Holds For Your School Or College [Workshop Details]
> Marketing Your School Through Good Communication [Workshop Details]
> School Admissions: A Sales Process? [Workshop Details]